A great changes of the times is happening in home furnishing industry! In the next decade years,?, the furniture industry will definitely have some destructive and innovative enterprise or business model, which will subvert the industry pattern and create a new ecological circle in the furniture industry.
In the IT industry, Apple’s mobile phones and WeChat are typical destructive innovations. Under the background that the sales share of e-commerce in the furniture industry is increasing and the pattern of the furniture industry needs to be changed, the furniture industry will have the opportunity to completely subvert the existing market structure by combining various new technologies and new models.
The online store and offerline store will divide the market,? furniture stores are transforming and updating.
Nowadays, rookie network, Haier’s Rishun and other logistics companies are all vying for the logistics market. After a few years, the “last mile” of furniture distribution (upstairs, installation, after-sales, return, etc.) will be effectively solved.
For easy transporting and installing furnitures,like soft furniture and panel furniture ,?physical channel business is more easily replaced by e-commerce. Almost only solid wood, medium and high-end software, European and American furniture, and individual furniture will be in physical stores.
After 10 years, the main consumer power has grown up with the Internet since childhood, and online shopping habits have long been developed.The general low-end shopping malls will be largely eliminated by e-commerce.
Muti-operation will go to factories.
At present, China is said to have 50,000 furniture factories, and will be eliminated half in 10 years. The remaining furniture companies will continue to develop and build their own brands; Sancheng will be completely unbranded as a foundry company.
Only from the “product operation” to the “industry operation”, that is, by integrating resources, acquiring other brands, and transforming business models, we can take it to the next level. In the end, it is necessary to achieve the peak through “capital operation.”
Half of the exhibition will disappear. The dealer will become a service provider.
Small-scale exhibitions either disappear or remain a local, regional exhibition. The investment promotion function undertaken by the furniture exhibition will be extremely limited, and it will become a window for releasing new products and publicity and promotion.
Furniture dealers not only sell products to consumers, but also provide customers with decoration design, overall home furnishing, soft decorations and so on. The “life operator” is based on the “furniture service provider”, mainly for high-end products, providing consumers with a certain lifestyle, lifestyle and so on.
Post time: Sep-24-2019